The Legal Paradox of too much Marketing Success
April 25, 2007 by wannapreneur
Filed under Entrepreneurship & Enterprise
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While startups struggle to gain some big of recognition, big companies get into trouble because of too much recognition sometimes. Resident contributor, wannapreneur, looks at such a conundrum. But such a problem is better than not having any marketing success, ain’t it? Read more
The Marine Corps Way – Using Maneuver Warfare to Lead a Winning Organization
December 13, 2006 by wannapreneur
Filed under Bookshelf, Contributors Corner

The Marine Corps Way explains how to unlock the ingenuity and energy of an organization’s most precious asset: its people. Wannapreneur gives us the key learning points of this book. Read more
10 Ways to Find Suppliers
October 30, 2006 by wannapreneur
Filed under Contributors Corner, Dummy's Guide, Retail

In retail businesses, most people are always asking the fundamental question, “Where do I find my suppliers/distributors?”. Our resident contributor, Wannapreneur will present ten simple ways for you to locate and pin down the suppliers you need for your retail business.
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Autopsy of how the youTube news Spread
October 10, 2006 by wannapreneur
Filed under Contributors Corner, News Stop
If you have heard by now from TechCrunch and BBC, Google has now acquired YouTube for $1.65bn (£883m) in shares and officially announced the deal yesterday (Monday). Of course, our resident, Wannapreneur, will give us an autopsy on how the initial rumours started and was propagated by the news of this big acquisition. Read more
5 Reasons to Read Prospectuses
October 8, 2006 by wannapreneur
Filed under Contributors Corner, Entrepreneurship & Enterprise
Always thought and found those extremely thick documents that companies produce for an IPO a waste of time? Didn’t know where to obtain them? Or if you have never entertained the thought of reading a prospectus, resident contributor Wannapreneur here gives us a few benefits of doing so. Find out his 5 reasons and see if you agree! Read more
The beauty of working in tough times
September 30, 2006 by wannapreneur
Filed under Contributors Corner, Entrepreneurial Mindset

Whether you like it or not, if you are an entrepreneur, you are definitely promised with the situation of working in very difficult and painful situations. Even the best of teams may not survive a crisis. Our resident contributor, Wannapreneur, gives us his perspective of working in tough times. Read more
5 Key Shifts of the Information Paradigm
September 3, 2006 by wannapreneur
Filed under Contributors Corner, Entrepreneurial Mindset, Innovation & Technology

People used to wait a few months for a piece of news to be delivered via horse, now all we need it one minute and we’ll be able to “Google” it. Yet precisely because of this accessbility of information that we are inundated by it and causes us to lose focus. Our resident contributor, Wannapreneur, gives us 5 new ways of approaching information so that we improve our efficiency in dealing with information, rather than leting it dictate us. Read more
Singapore’s Service Levels
August 25, 2006 by wannapreneur
Filed under Contributors Corner

We all know that Singapore is trying very hard to revamp the service culture. Our resident contributor, Wannapreneur gives us a glimpse on how Singapore’s service levels have evolved, and of course, offer his opinion on the subject. Read more
Decision making and Risk taking
August 1, 2006 by wannapreneur
Filed under Contributors Corner, Entrepreneurial Mindset

It is not easy for young people today to decide on their career path, given the uncertainty of our knowledge based economy. In a reflection piece, our resident contributor, Wannapreneur talks about the process of decision making and risk taking in life. Read more
Top 100 World Brands and why I think they are there.
July 30, 2006 by wannapreneur
Filed under Contributors Corner, Marketing & Branding

Business Week, together with InterBrand, has recently announced their top 100 brands. Here is what our resident contributor, Wannapreneur thinks about the top 100 brands and give his analysis why they are there. Read more




