Starting a business in Singapore

March 20, 2006 by Bernard Leong  
Filed under Dummy's Guide

Singapore

As of the previous blog entry, I highlighted the second article from the Straits Times which gives a brief outline on how you can start a business. I thought that it’s what you need. You can refer to the full article Steps to take when starting a business (Straits Times, needs online subscription) to get the whole idea.

I have condensed the article into 4 step approach and break down the sub-steps which you need to take (together with some warnings as well). Here is my four step guide to help you to set up business in Singapore. They are pretty brief but they will lead you to the sites which you need to do the register work there. Do talk to people in the industry first before getting your idea out into the market.

0. Definite things you must do
a. Whatever you do, think it through before you start. Make sure you have the groundwork before you start.
b. Here are the three ingredients: first, do your groundwork before anything else. Next, do market research, ensure there is demand for your product or service and finally, do pay attention to the details. Minimise your overheads as far as possible.
c. Build your network. You have to surround yourself with the correct team and investors who will support you all the way. Everyone in this network will do their best to help your business to work and they must share your vision of the business.

1. Register your business
a. Submit your application to BizFile online.
b. Special licences are required if the business is in the area of finance, banking, food and beverages, manufacturing of controlled items, for example, beer, cigrattes or optical discs.
c. Your application is referred to by the appropriate authorities, in which the process will take two weeks to two months to decide whether application is approved or rejected.
d. Then you pay $50 to be registered for sole proprietorship and another $15 for name approval fee.

2. Find your funding for the business or Bootstrap
a. Here is my advice to you: Don’t think of raising money first. Think of a smart way to bootstrap your business, how you can generate revenue through working with your clients.
b. If your business requires cash, here are the sources: 3Fs (Friends, Family and Fools), business angels and venture capitalists. You can find money through government grants, for example, Economic Development Board (EDB) Deals Portal matches companies seeking venture capital to investors. You can also try the Seeds program, which will total up to S$300,000.
c. An important rule to remember: there is no difference in raising $1000 and $100K. If you want to fundraise, make sure that you are doing it in a discrete manner, i.e. raise and close $100K deal all at one go, instead of draining your energy continuously doing it everyday.

3. Register the domain
a. You need to get up a website started. You can register a domain name on websites such as Network Solutions, Net Firms , Domain Direct or Web Hosting, but I prefer Aplus.
b. Then you need to find a web host, a server that will host your website on the Internet so it is accessible to the public. Usually, the site where you register your domain will also offer web hosting.
c. If you want to offer online services, a good idea is to get certification that your website is trustworthy. One way is to get the TrustSg certificate.

From then on, you can start to formulate your marketing, logistics (supply and distribution) and also fundraising plans.

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Comments

  • mariaelenaparina
    can one register a business without identifying the location? I am yet in the initial stages of my business plan and want to register a business however the website asks for location of business. is there an alternative where i can register a business name and then provide the location details? Appreciate your response - thanks. Maria Elena
  • Ken
    I hope I'm not being rude, but what business are you doing ?
  • mariaelenaparina
    i have business partner there in singapore , for a coffee shop, but right now i am in the philippines, busy in putting up new pre school business.  Anyway, i would like to ask why you are asking my business? Do i know you? Thanks
  • With the advent of modern technology and fast emerging economic ventures, businesses have evolved to adapt to new changes. Trading is also one of the growing market ventures that continue to foster economic growth in a country. Sembawang Trading is one of the trading companies that have the potential to provide the growing market of businessmen for their supplies and product needs.

    Why put up this business in Singapore?
    Singapore nowadays is the world’s most successful in terms of economic growth and stability in the international market. The suggested company’s name was actually adapted from a nice place in Singapore where I first learn international commodity trading and conceptualized the idea. I first desire to put it up in Singapore because it is somehow near to where most of my contact suppliers are: China, Thailand, Vietnam and Philippines. But in the near future, we can also put-up a satellite office in selected nations. I started in Scrap Metal trading and Cavendish Banana export but I now, I am able to establish a partnership with Rice exporters in Thailand and Vietnam. In addition to my contact-partners, I occasionally facilitate deals for many suppliers-traders in the areas of electronic gadgets, bamboo supplies and handicrafts, food raw materials, crude oil, etc. Singapore is also known as the center of commodity trading in the world and has become the top priority for investments to achieve growth and income potential in the business. It has the most accessible with modern state of the art technology that investors prefer.
  • very useful information for new startup in Singapore!
  • This has to be one of the most useful posts ever! Keep it up! :)
  • Anonymous
    Just to add some more info to this.

    Actually, there is another new scheme that you may want to consider if you are just starting up a business without even the $$ to proto-type your product. It is called the Innovation Commercialisation Scheme- I believe it is administered by EDB. This thing is quite new- just last year only.

    Under this grant, EDB will co-share the cost of proto-typing your product up to $75K. One condition, your company need to be less than 3 years.

    So if you have the idea but no money to prototype- you may want to call up EDB and ask them more about the scheme.
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