Entrepreneur Reads for the Day: 27 July 2007

Here are some recommended entrepreneur reads for the day:

The popular virtual world SecondLife might have started making inroads to bridging the distances between people and thus saving us fuel costs, time, and not to mention, helping to negate a contribution to the Earth’s declining health. However, SecondLife essentially runs on computers and that requires lots of energy. Are we then substituting one form of pollution for another? Wagner James Au explores this in Virtual Worlds as Eco Incubators.

In Of Broadband & Long Tail Video, Om Malik explores the profitability of new “Long Tail” platforms which focus on basically nothing – but providing the end-user access to everything.

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