Event: Project Senso “Protect Your Intellectual Property Rights”

Do you have a good product or fantastic idea but afraid that it will be stolen? Do you already have a business but need to trademark or patent your product? Do you want to protect your intellectual property but do not know how to go about it? Do you think the cost of getting an IP is too high and would like to learn how it can be lowered? If you answered yes to all of the above questions, then you should not miss the opportunity to attend a talk organised by Project:Senso entitled ‘Protect Your Intellectual Property Rights’. All this for a meagre cost of $10 for a 2-hour talk. The speaker will be Mr Gregory Ong.

Details of this talk below:

• Date: 26th May 2007 (Saturday)
• Time: 10am to 12pm
• Venue: 9, Penang Road, #09-20/27, Park Mall (near Dhoby Ghaut MRT), Singapore 238459
• Rate: S$10 per person

** This event is free for Singapore Polytechnic and Ngee Ann Polytechnic students – just show your student card.

For most start-ups and entrepreneurs, Intellectual Property may seem applicable only to high-tech products, but this is the reason why some products or services fail to gain a larger market share. This oft-neglected asset is the reason customers place a high value on a product or service – no matter what business you are in, what product you make or what service you provide. Every company has valuable intangible assets and potential Intellectual Property which encompasses the production of the products to the processes and innovations.

There are various forms of Intellectual Property ranging from patents, trade marks, registered designs, copyright, layout-designs of integrated circuits, geographical indications, trade secrets and confidential information and plant variety. Through this talk, you will be able to know the difference between the different types of IP and which you should apply for. You will also learn which territorial countries your IP can be go and how you can apply for this IP from Singapore and overseas. This talk will give you the full knowledge of how you can register for your IP, the processes and cost involved and even teach you the methods to save on IP cost. Coming out of this talk, we hope you will be enlightened with which IP to choose and the best ways to apply for it. All this for a meagre cost of $10 for a 2-hour talk.

The speaker for this talk, Mr Gregory Ong, a lawyer with vast experience in IP is on board Project:Senso. Owning his own firm called Gregory Ong & Co, he has worked in top-notch firms such as Allen & Gledhill and Pricewaterhousecoopers. Graduated with a L.L.B. (Hons), he went on to attain a Masters of Business at the Royal Melbourne Institute of Technology. He decided too venture out on his own with the primary intention of assisting Small to Medium Enterprises in properly managing their legal positions in term so commercial issues, corporate position and intellectual property rights. Gregory has spoken on various platforms, such as Entrepreneurship Speakers’ Series conducted by the NTU, 93.8FM and at the Building and Construction Authority. His firm – Gregory Ong & Co is recently tasked to protect IP rights of several new firms under the Interactive Digital Media (IDM) Funding Programme.

For Reservation, please email your name, contact numbers and number of seats required to joseph@projectsenso.com

Please visit their website at www.projectsenso.com to register and make your payments or you can pay at the door once your registration is confirmed.

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