Come to the Web Wednesday Singapore to find out what you need to know about “The Past, Present and Future of Location Based Media”. Join us for a conversation about this topic with Constantine Frantzeskos, Regional Digital Engagement Director, Asia-Pacific for O&M.
Constantine (Con) Frantzeskos is a passionate and experienced digital marketer whose role is to turn business problems into multi-platform, multi-channel brand solutions with digital at their core. With over 23 years (yes, since 1989!) of experience in digital marketing, Con provides digital solutions for strategic and creative challenges, and creates comprehensive communications strategies and programs for a range of international and local Ogilvy clients, including Unilever, BP, Diageo, Coca-Cola, and Singapore’s Health Promotion Board.
Event Details
When: Wednesday May 23rd 2012
Time: 630pm onwards
Where: BEER MARKET at Clarke Quay, 177A River Valley Rd, Clarke Quay, Singapore 179021
Loyalty cards are inefficient and generate a lot of waste. Even digital ones. A while ago, I was at a music shop and decided to preorder a music album for a friend.
To my delight, I received two chops on Perx, a loyalty card app I recently featured. But to my dismay, I was eight chops away from getting my reward. And it’s extremely unlikely I’ll step into the store ever again — I’m just not an avid music listener.
Here’s the problem with loyalty cards: They don’t always capture loyal customers. And when they don’t, they’re a burden to merchants.
This is a problem Singapore-based startup Squiryl hopes to solve. Unlike other loyalty card apps, it allows users to swap stamps — or acorns, in their lingo — with one another.
Suppose I have two acorns at a restaurant I’ll never visit again. I can use the Trades feature to exchange acorns with others by putting up an offer. For example, I can offer two acorns from Fisherios Fish n Chips in exchange for three acorns at a Puma store. Read more
Clearbridge BioMedics has won the 2012 Asian Entrepreneurship Awards in a business plan competition held from 9-11th May 2012 in Kiashiwanoha, Japan.
The company won due to its ClearCell System, a cell-based invitro diagnostic device that isolates and retrieves intact and viable circulating tumor cells from blood.
It was the only Singaporean participant out of 18 total startup companies representing 12 countries. As the winner, it took home three million yen (S$47,000) and three years of free tenancy at the Tokatsu Techno Plaza in Chiba Prefecture. Read more
Google Southeast Asia’s senior conversion specialist, Vinoaj Vijeyakummar, has left the search company to become the head of product development at Dropmyemail, a service owned by Singapore startup DropMySite, reported techcircle.
The company is started by ex-marketing professional John Fearon. Dropmyemail is a service that lets users back-up their emails on the cloud. It has amassed 500,000 users within two months of its launch, John claims. Read more
Organized by the Action Community for Entrepreneurship (ACE) and Exploit Technologies, this event provides a great platform for venture capitalists, angel & institutional investors, private sector entrepreneurs and business communities to get an insight into A*STAR and local start-ups, investor-ready spin-offs and near-to-market technologies.
It is also a great opportunity to network with investors, leading researchers, business & industry leaders and budding & experienced entrepreneurs.
Who should attend: Investors, entrepreneurs/technopreneurs, industry, start-up partners, government agencies and SMEs seeking technology adoption
Program
1.30 pm Registration & Technology Showcase
2.00 pm Opening Address: Mr Teo Ser Luck, ACE Chairman and Minister of State for Trade and Industry
2.20 pm Keynote Address: Johnson Chen, Managing Director, Clearbridge Accelerator “The Technology Start-up Landscape in Singapore – Trends and Opportunities”
2.45 pm Discussion Panel: “Does Singapore Have a Conducive Ecosystem to Support Technology Start-ups? What Else Can Be Done?”
3.30 pm Break
3.45 pm Start-up Elevator Pitching Competition
5.00 pm A*STAR Technologies Pitching by Exploit Technologies
5.30 pm Awards and Closing Remarks
6.00 pm Cocktails & Networking
Event Details
When: Friday 1st June 2012
Time: 1:30– 6:00pm
Where: Breakthrough and Discovery Theatrettes, 30 Biopolis Street, Matrix Building Level 4, Singapore 139671
2011 has turned out to be a breakout year for mobile commerce in Singapore, says PayPal‘s Online and Mobile Shopping Insights 2011 study.
The report has revealed that the country’s mobile commerce market has grown by 660 percent reach S$328M (US$259M) last year from S4$3M (US$33M) in 2010.
The study was conducted by The Nielsen Company online using a representative sample of 1,009 Singaporean online shoppers aged 18 and above. 482 of them are mobile shoppers, which in this study means that they have shopped or made purchases using a mobile phone or tablet.
The mobile commerce market is expected to grow ten-fold to reach S$3.1B (US$2.45B) in 2015, indicating that shopping on mobile devices has become mainstream due to the ubiquity of such devices. Read more
Meet Chen Kai Wei at SoLoMo Thursday on 31st May in Singapore. The Chief Consulting Officer of 2359 Media will discuss the challenges of creating mobile products and some learning points on the potential pitfalls that you should look out for.
Brief:
In a rising flood of apps, how should you make your app stand out? What makes users come back to the app? What changes the curious user to a loyal fan? As marketers, should we redefine what makes meaningful and immersive engagement on a mobile screen? How does gamification give you an edge? Join Kaiwei as he discusses the challenges of creating mobile products and some learning points on the potential pitfalls that you should look out for. Gain a deeper understanding of the principles and concepts that make good mobile design with insight from 2359 Media’s studio.
1) A million dollar lesson
Lessons to help you avoid major pitfalls in developing your mobile strategy
2) Rethink the purpose – Incentivising behaviour
Areas of discussion: Retail, Tourism, Education, and Animation
3) Rethink your idea – Simplicity is key
Case Studies: SGMalls and DatingGoWhere app
4) Rethink the phone – The evolution from a tool to an extension of oneself.
SuperHappyDevHouse is here in Singapore again! First started in Silicon Valley back in 2005, SuperHappyDevHouse’s name conveys two ideas; first that this is a ‘Development House’ where technical developers will come together to build fun projects and presents them. Second is that it is a social event, fun to attend, and a great way to meet potential partners, new hires, or even just to make new friends. David Weekly, SHDH’s original co-founder is joining as well!
Event Details
When: Saturday June 9 at 2:00pm until Sunday June 10 at 9:00am
Where: The Hub, 113 Somerset Road, Singapore 238165
The Facebook Pages Manager is now available for free to iPhone and iPad users through the Apps Store. The app by the world’s largest social network lets users manage their company’s Facebook Pages using their phone.
While the official Facebook app allows for some basic Facebook Page management, it lacks a lot of key features. This new app has the ability to let social media managers post new updates and photos on their Pages, get push notifications about Page activity, view Page insights, and more. Read more
Sahil Lavingia, a 20-year-old entrepreneur, shares some tips on attracting investors. He was with the founding team of Pinterest before leaving to build his own startup Gumroad, which makes buying and selling online much easier. One of the things he did was to build relationships with investors before even building his startup. He did it through writing on his blog, and engaging investors via social media. Age is nothing but a number.
Come to the Web Wednesday Singapore to find out what you need to know about “The Past, Present and Future of Location Based Media”. Join us for a conversation about this topic with Constantine Frantzeskos, Regional Digital Engagement Director, Asia-Pacific for O&M.
Organized by the 
Meet Chen Kai Wei at 
