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	<title>Comments on: News Flash: Launch of Shoplette.com</title>
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	<link>http://sgentrepreneurs.com/news-stop/2008/05/03/shoplette-launch/</link>
	<description>Entrepreneurship in Singapore (Asia)</description>
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		<title>By: Shannon Low</title>
		<link>http://sgentrepreneurs.com/news-stop/2008/05/03/shoplette-launch/comment-page-1/#comment-109605</link>
		<dc:creator>Shannon Low</dc:creator>
		<pubDate>Tue, 06 May 2008 07:24:12 +0000</pubDate>
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		<description>@Jonathan Kong: Yes, Shoplette is built on Rails. Thanks very much for your feedback and support. We really appreciate it, and will work hard to keep improving the site.</description>
		<content:encoded><![CDATA[<p>@Jonathan Kong: Yes, Shoplette is built on Rails. Thanks very much for your feedback and support. We really appreciate it, and will work hard to keep improving the site.</p>
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		<title>By: Shoplette: Twitter meets Shopping &#124; Armchair Theorist</title>
		<link>http://sgentrepreneurs.com/news-stop/2008/05/03/shoplette-launch/comment-page-1/#comment-109554</link>
		<dc:creator>Shoplette: Twitter meets Shopping &#124; Armchair Theorist</dc:creator>
		<pubDate>Sun, 04 May 2008 11:39:33 +0000</pubDate>
		<guid isPermaLink="false">http://sgentrepreneurs.com/?p=1551#comment-109554</guid>
		<description>[...] I first read from Singapore Entrepreneurs about this new startup called Shoplette, I was like, &#8220;geez, not again&#8230; not another [...]</description>
		<content:encoded><![CDATA[<p>[...] I first read from Singapore Entrepreneurs about this new startup called Shoplette, I was like, &#8220;geez, not again&#8230; not another [...]</p>
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		<title>By: Jonathan Kong</title>
		<link>http://sgentrepreneurs.com/news-stop/2008/05/03/shoplette-launch/comment-page-1/#comment-109539</link>
		<dc:creator>Jonathan Kong</dc:creator>
		<pubDate>Sat, 03 May 2008 22:00:41 +0000</pubDate>
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		<description>Given the fact that Shoplette launched as a Beta service, it has already shown itself armed with some of the essential social networking tools although I reckoned they may beef up the aesthetic department. Site, I believed is built on Ruby on Rails.

The main strength of Shoplette is that (which I think is critical) they give reasonably amount of CONTROL and IDENTITY to it&#039;s community members. As a shopping community-driven network, the two attributes mentioned retains the interest of their members by being useful to them (uploading of purchases, posting by MMS, Google map integration etc) and providing services (commenting system, connecting friends and people, personal profiling etc) that are entertaining or help them to expand their networks.

Expect more good stuffs and implementations from the team at Mobrick who created Shoplette.</description>
		<content:encoded><![CDATA[<p>Given the fact that Shoplette launched as a Beta service, it has already shown itself armed with some of the essential social networking tools although I reckoned they may beef up the aesthetic department. Site, I believed is built on Ruby on Rails.</p>
<p>The main strength of Shoplette is that (which I think is critical) they give reasonably amount of CONTROL and IDENTITY to it&#8217;s community members. As a shopping community-driven network, the two attributes mentioned retains the interest of their members by being useful to them (uploading of purchases, posting by MMS, Google map integration etc) and providing services (commenting system, connecting friends and people, personal profiling etc) that are entertaining or help them to expand their networks.</p>
<p>Expect more good stuffs and implementations from the team at Mobrick who created Shoplette.</p>
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