Grey Acquires Majority Stake In Yolk
December 20, 2010 by Gwendolyn Regina T
Global advertising and marketing agency, Grey Group has just acquired a majority stake in local interactive and digital network, Yolk.
“Effective immediately, Yolk’s service offering will be integrated into the operations of Grey Asia Pacific.
Yolk’s digital offering includes digital strategy, social media, rich media, online advertising, search marketing, e-customer relationship management among other capabilities.
Founded in 2001, Yolk is headquartered in Singapore, with a presence in Malaysia, Thailand and Australia and employs 40 full-time staff. Its roster of clients across Asia includes Canon, Microsoft, Ciba Vision and Singapore Economic Development Board, among others.”
About The Author
Gwendolyn Regina T - Co-Founder and Editor-in-Chief
Apart from SGE, Gwen is also a Partner at Thymos Capital, where she focuses on early stage investments in technology firms. She has had two exits out of her investments via the firm, one of which is iHipo. A frequent judge for business competitions both locally and overseas, she graduated from the National University of Singapore. Gwen also spent some time in Silicon Valley and studied in Stanford University under the NUS Overseas College programme. Gwen is a mentor at Spanish incubator Tetuan Valley, Polish incubator Gamma Rebels, the Singapore Ambassador for the Sandbox network and the Singapore curator for StartupDigest. She enjoys languages, travelling, dance and adventure sports. Gwen can be found on LinkedIn and Twitter.
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