The Difficulty of Developing Venture Capital in Singapore

November 14, 2007 by Bernard Leong  
Filed under Venture Capital & Private Equity

O4Recently, over a supper conversation in Holland Village, a friend made an interesting observation about entrepreneurs in Singapore, “Actually, there is entrepreneurship in Singapore, but the Singaporean entrepreneurs are not here but in overseas. The market here is just too small. If you are successful in business, you should be now in China, Vietnam or Cambodia.” What he is saying is that if you want to be a successful entrepreneur, you have to set up shop in other markets. Making a few dollars in Singapore is easy, but a few million is pretty difficult. By now, if you are planning to set up a business in Singapore, you have to accept the fact that you must go global on the very first day. I thought about this for a while and come to another conclusion as to why developing venture capital is extremely difficult in Singapore. In that process, I want to sketch out an alternative model that might mitigate some of the issues involved.

Is venture capital really possible in Singapore? You can take a look at the directory of investors in the Singapore Venture Capital Association and come to the realization that we might have many funds here, but most of them are sourcing their deal flows out there. So, why is developing venture capital in Singapore so difficult? Here are a few reasons why this is so.

  • The Wimbledon Effect: Have you watched the Wimbledon tennis tournament which happens in London every year? Usually, you don’t see a lot of British players winning the tournament. The lack of British winners made the public lament about the Wimbledon effect, i.e. you can have the biggest tennis tournament here in London with strong organization and culture, but you don’t have home-grown players that can win the grand slam. Singapore suffers from the Wimbledon effect, that it is an ideal base for financial services. A lot of them park their funds here, but they move around the region to do their deals. The problem is that there are really very few deal flows that can entice the investors to look around.
  • The horizon of Asian vs US venture capital: Notice that I did not include Europe in the equation. In some sense, Asian venture capitalists are similar to the European counterparts. They thrive in deal flows which have a very short time horizon and little risk. In the US, if you heard about the new space tourism industry in New Mexico, you might be wondering why venture capitalists are making such investments to start an emerging industry like commercial spaceflight for people. It’s the type of risk appetite that US investors take for their investments. The appetite for risk is directly proportional to the amount of booms and busts in an economy. In other words, if the risk is higher, you get bigger booms and busts (like the biotech/dotcom boom and bust periods in US). Since Asian investors want to do deals which are very safe, it is not possible to pursue venture capital in Singapore. If you want a good example, take a peak on how the Singapore government pursues the biomedical drive. You will realize that it’s incremental and still stuck at a 50-50 situation of success (predicted by the World Bank). The horizon is important, but of course, I am not saying that we should be investing all the money in the emerging industries.
  • “Markets, Markets and Markets!”: If you ask someone why Starbucks cafe is so successful, you will hear the three words muttered to you, “The secret of success is boiled down to three words: location, location and location.” Applying the same reasoning infers that our domestic market is too small to grow anything substantial. Other than the food and beverages business (even the successful ones are moving out of Singapore to open new markets), it is not easy to set up something here and gain a lot of traction.
  • Lack of innovators: This is my favourite criticism towards students who are involved in entrepreneurship societies. I am seeing too many engineers wanting to do business models but lack of innovators who want to do real technology and innovation. Somehow, I can’t fault anyone on this. It boils down to culture, and it is not seriously not easy to create innovation. It requires people to think out of the box and most importantly, the government expects creative destruction without any anti-establishment views.

So, does that mean that it is impossible to do venture capital deals in Singapore? The answer is yes, and we have to accept that the deal flow is small. In fact, most entrepreneurs in Singapore are more successful in raising capital from friends, family and fools than from business angels and venture capitalists combined. So, I want to sketch out a variation of the venture capital model but add a component that is not really new in fundraising. The best way to help technology start-ups in Singapore is to do it via the micro-financing model. The IDM initiative follows this model (which I am currently involved) but due to its constraints as a government initiative, it is unable to exploit the full advantages of micro-financing given the way how the contract and conditions are structured. I have to be fair and say that it’s the best that they can do. Now, I want to push the boundaries a bit further. If you do a fully private micro-financing model and add another component from the model which made Israel successful in both venture capital and entrepreneurship.

Singapore is similar to Israel in terms of market size. How did Israel do it differently from Singapore? Actually, if you examine their model, l closely, most of their technology entrepreneurship came from the military that has shifted into the commercial space. That’s the first step and then using the free trade agreement in 1986, Israel shifted the entrepreneurs into US with the advantages of the Israeli enterprises being US companies that open up their markets. So, with these ingredients in place, I might offer an out of the box solution (which I believe that the think-tanks have been talking but none really voice it out). Let me specify my solution in the IDM space (given that I am in this space).

Suppose we are able to open up the technology space from the military for commercial uses (as in not weapons, but technology that can be transitioned from the military space to the commercial space), we adopt a micro-financing model that is fully private and places less conditions than the current MDA one, coupled with the bilateral free trade agreements we have, we might be able to open up a space for venture capital activity.

Editor’s Note: The article is originally published in his blog.

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Comments

  • We see Singapore as the natural hub for all of South-East Asia - a region with more than 600 million people. The rule of law, political and social stability and reduced risk are highly attractive aspects of Singapore relative to other locations in this part of the world, in addition to the highly sophisticated local funds and financial sector.

    Originally a Thai-based firm, we experienced problems in our first stage fund-raising due to country-level risk. The same issues would be true for start-ups in other parts of the region (Indonesia and even Malaysia today) but not Singapore.

    We were fortunate to have the backing of JAIC (one of Japan's largest VC firms) for our first stage since they had a presence in Bangkok. We would have had real difficulty persuading any overseas VC to invest into a Thai firm, and the local Thai VC sector is extremely small and rather insular.

    But as we pursue our second stage of investment, we have decided to re-locate our HQ and our IP in Singapore.

    We are very excited by the new possibilities that this move presents to our venture.

    Bob Hayward
    bob.hayward@asiaonline.net
  • Labour and land, the more your business depends on these 2 scarcities, the more difficult in S'pore.

    Singapore is a wonderful place to base your business though, tax-wise and infrastructure, A brand like Creative or Tiger is "imported" to other countries, ...never forget this...

    I think the smallest scope you can go is already SE Asia, until space travel is possible, the largest scope will be global.

    *~8-)
  • Calvin
    that means moving to the country that you want to do business. then, it won't be a singapore company any more.

    for start-up, it is difficult to be based here and have offices in other countries...$$$$
  • Emmanuel
    it is really very difficult for entrepreneurs that consider singapore as the principal market of their products.

    but if someone think global at the very start, may be it can work.
  • Calvin
    When ever you have new products, your potential customers will ask....who else have used it before?

    Or, is there any references?

    How can we have references when we have just invented/introduced this product?

    In Singapore, local companies prefer to use "imported" technologies as they feel it is much superior.

    Singapore has this "if's it's imported, I want it" syndrome.
  • I think Singapore is a wonderful place to raise money.

    Even though the 4.5M population is small, the throughput of visitors is 11M. There is also premium on the consumers in Singapore due to higher purchasing power.

    The problem is that entrepreneurs attack the wrong markets even within Singapore.

    There is also alot of dealflows in SG, like Chinese and regional companies listing on SGX. This is also venture capital.

    The real problem is VC for innovation. Singapore is not geared at all to be an innovator. With the exception of rare cases, our track record is nett negative.
  • "The market here is just too small."

    I would like to offer my perspective on this commonly heard lament.

    It's not that the market is small - a population of some 4.8 million densely packed into a few hundred sq km is nothing to be sniffed at.

    What people really meant by "small" is that it's highly competitive.

    One, there are many copycat companies. They latch on to a growing trend, and only have one trick up their sleeves to lure customers away from the incumbents: price-cutting.

    Two, the costs of doing business here is high, relative to the revenues generated.

    Both factors result in thin profit margins. A ST article this morning reported that SME margins are only around 4%.

    That is why the Singapore market feels small.
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