Getting media coverage for your app or startup can be a pain in the neck. It requires a lot of research, plenty of hobnobbing with journalists and bloggers, and too much heartbreak: All that relationship building could be for naught as the publication might on a whim decide that your app is too boring.
Peterpings, a new web app that launched yesterday, promises to make getting press coverage a lot earlier. Developed by Jon Yongfook’s 24-12, the same Singapore company behind online marketplace Tinytrunk and fashion social network #OOTDX, Peterpings lets users craft an email from a template, and at a click of a button, ‘ping’ all 170 websites at one go. Read more
TinyTrunk's flea market feature lets you set up a store with friends.
TinyTrunk, an e-commerce platform that connects virtual tenants to consumers, announced that it has entered into a partnership with SingTel Digital Media (STDM), a subsidiary of SingTel.
STDM will promote TinyTrunk on its digital platforms, including lifestyle portal inSing.com. The startup hopes to capitalize on this opportunity to boost its user base and merchant sign-ups.
TinyTrunk also unveiled a ‘flea market’ feature that enables up to 5 friends to conveniently create an online store on the platform. The online store has a shopping cart that consolidates payments into one bill and splits it up for the store owners. Read more
Platformed creativity. Creative commerce. The maker movement. These words could very well become mainstream vernacular in the near future, not just in the West, but also in Asia.
Several digital trends are converging to make that happen. E-commerce and smartphone adoption are on the rise, and tastes in Asia are becoming more sophisticated. More consumers are demanding not just for cheap but also well-designed goods. Businesses are starting to recognize the need for effective branding, and are willing to hire designers to spruce up their image.
Just as important is the fact that creative professionals are warming up to the idea of using the Internet as an avenue to grow their businesses. E-commerce platforms, created by startups that sense a growing need for better tools, have become more sophisticated, social, and user-friendly.
Call it the rise of platformed creativity. Think of a flea market where upstart fashion designers go to sell their creations. Or an indie art gallery in a colonial shophouse. Now migrate all of these online. That’s platformed creativity at its core — aggregating creative products online, and then selling it to an audience. Read more
E-commerce in the Asia-Pacific region is already huge, yet the potential for growth is still massive. According to the Asia Digital Marketing Yearbook 2012, the e-commerce market in Asia’s big four — India, Australia, Japan, and China — is expected to almost double to US$497.9B by 2016.
Yet the region’s overall Internet penetration is only at a low 26.2%, well below the global average of 41%. With so much untapped potential, it’s unsurprising that many new startups have arisen to plug the gap.
If you’re a merchant looking to dip your toes into the future of shopping, LiveJournal, Multiply, and eBay are some of the popular platforms to hop onto. But there are actually many other alternatives to consider. Here, we feature three of the newest e-commerce platforms from Singapore. Read more