A different perspective to Southeast Asia’s startup ecosystem

March 5, 2013 by  

southeast-asia

My friend Jon Russell from The Next Web has recently penned that there are four issues challenging Southeast Asia’s startup ecosystem: risk aversion, fear of failure, lack of big firm presence and immature ecosystem.

To his credit, he has spotted some inherent weaknesses of a diverse market fragmented not just by geography but also business culture. In a similar reflection, Michael Smith Jr from Spuul focused on the lack of enough big firms.

While there is a lot of hurrah with the arrival of 500 Startups to the region, there are several trends that might deter the growth of the ecosystem — the purpose of this article is to open a discussion on what these might be. Read more

Amobee seals mobile ads partnership with SingTel, Globe, Telkomsel, and Optus

February 26, 2013 by  

amobeeAmobee, a mobile advertising company acquired by SingTel for USD 321M, has announced today an exclusive partnership with four mobile operators: Philippines’ Globe, Australia’s Optus, Indonesia’s Telkomsel, and SingTel from Singapore.

The partnership will involve Amobee integrating its publisher-side mobile advertising platform, PULSE for Publishers, with mobile inventory belonging to the four telcos. Read more

Cheatsheet of SingTel acquisitions

September 20, 2012 by  

singtel acquisitions

2012 has shaped up to be a landmark year for SingTel, Singapore’s largest telecom company. Motivated by a need to transform itself into a multimedia and IT company, it has embarked on a wave of acquisitions of mobile and web startups. Israel, China, and India are reportedly in its sights. The acquisitions are aimed at innovative mobile technologies and portals that diversify SingTel revenue stream and create future growth possibilities. In this cheatsheet, we take a quick look at recent SingTel acquisitions. Read more

Make your own 3D mobile ads with Amobee PULSE Create (3D glasses not necessary)

September 11, 2012 by  

Amobee Pulse Create

Amobee, a US-based digital advertising company owned by SingTel, has launched today PULSE Create, an ad maker platform that lets advertisers and publishers create 3D and rich media mobile ad campaigns. The tool will be made available to all advertisers and agencies.

PULSE Create is integrated with Amobee‘s ad serving and yield optimization platform, called PULSE for Publishers. This gives publishers the ability to track the performance of rich media ads served on their sites or apps. Ads generated by the rich media ads creator will be MRAID-compliant. Read more

SingTel purchases Silicon Valley’s AdJitsu, the 3D mobile ad business unit of Cooliris

May 8, 2012 by  

[a•mo•bee] Acquires Adjitsu – 3D Mobile Ads from Amobee on Vimeo.

Amobee, a US-based digital advertising company owned by SingTel, has announced today the acquisition of AdJitsu, the standalone 3D mobile advertising business unit of Cooliris.

This purchase enables Amobee to leverage on AdJitsu’s technology to create greater innovation in 3D mobile ads. Amobee will also collaborate with ad networks, premium publishers, brands and agencies to create 3D ad units.  Read more

Amobee goes above the weather with AccuWeather

April 27, 2012 by  

Mobile advertising has taken on a whole new level with Amobee, mobile ad platform company responsible for defining mobile advertising, announcing an exclusive partnership with AccuWeather, the world’s leading multimedia weather information source.

A division of SingTel’s Digital L!fe Group which focuses on creating new digital growth engines, Amobee offers comprehensive, end-to-end mobile advertising solutions and services for advertisers, publishers and operators worldwide while AccuWeather on the other hand, is an innovator in mobile advertising by making its mobile inventory, mobile applications and mobile web highly contextual by providing over 100 weather, lifestyle and location attributes for advertisers to choose from.

With its US$321 million acquisition of Amobee last month, SingTel has set its sights on expanding into the mobile marketing arena, especially in the area of one-to-one connections between brands and consumers. Read more

Singtel buys digital ads firm Amobee for US$321M, moves away from old carrier business

March 7, 2012 by  

SingTel, Southeast Asia’s largest phone company, has announced this week that it has agreed to purchase US-based digital ads company Amobee for US$321M. Singtel aims to introduce products from Amobee to its customers within a year.

Amobee’s flagship product is an end-to-end advertising platform for publishers, advertisers, and operators. They’ve recently made a push into Asia, announcing partnerships with advertising companies in Vietnam and Indonesia. Read more

Mobile ad platform Amobee makes big push into Southeast Asia

December 20, 2011 by  

Ambient Digital, a large advertising network in Vietnam, and MCM, an advertising and digital media group in Indonesia, will start using US-based Amobee‘s end-to-end online advertising platform, it was announced last week. Read more