10 things you need to know about running a startup

September 17, 2012 by  

This article was republished with permission from blankanvas, the personal blog of Pat Law. Pat is the founder of GOODSTUPH, a social media agency in Singapore.

GOODSTUPH has passed its two-year mark without needing Government’s funding* nor a bank loan. It has kept steadily in the black from Day One.

Along the way, we gave birth to two other babies; GOOD Stories – a creative platform that brings the best stories forward and has often seen a 100% attendance rate event after event, and Another Good Thing, a social laboratory that produces creative solutions that make life better (an example is SocialKit).

I think it’s safe to say, by some 30 brands we manage and market, that we’re not your typical douchebag of a social media agency.

I’d be the first to admit that whilst I was comfortable churning strategic plans and campaign ideas, running an agency was an unfamiliar domain I had yet to visit then. I’ve witnessed some of the greatest creative minds fall when they went independent. So yes, the fear was inevitable.

There were certain values and processes I integrated into running GOODSTUPH, which I thought, might be useful for the budding entrepreneur reading this. Enjoy the following at your own peril. Here are the 10 things you need to know about running a start-up: Read more

Everyone has a Facebook agony aunt; SocialKit tells you who it is

July 27, 2012 by  

Like real life, every friend on Facebook plays a different role. There’s the Talkative One, the Quiet Admirer, the Agony Aunt, the Winger, and of course, the Partner (Facebook doesn’t allow for Partners, sorry).

SocialKit, a web app from the folks at GoodStuph, a Singapore-based “badass” social media marketing company, finds out who these people are on your social media social life, and more. Read more