New social network #OOTDX wants to own Asia’s online fashion space

November 27, 2012 by  

#ootdx

Fashion lovers itching to create their own lookbooks now have another option to go to. #OOTDX, a fashion social network, has gone live, enabling users to upload their looks and appreciate those of others. #OOTD is a commonly used social networking hashtag that means ‘outfit of the day’.

The site is created by 24-12, the company that is also behind TinyTrunk, an ecommerce platform for merchants, and Whereco, a property listings site. #OOTDX is created by Jon Yongfook Cockle and Kelly Leong. Jon has experience scaling fashion businesses: he was the director of web for Glamour Sales, a Japanese luxury fashion ecommerce site that was funded up to Series C. Read more

TinyTrunk announces partnership with SingTel Digital Media, launches flea market feature

November 27, 2012 by  

TinyTrunk's flea market feature lets you set up a store with friends.

TinyTrunk, an e-commerce platform that connects virtual tenants to consumers, announced that it has entered into a partnership with SingTel Digital Media (STDM), a subsidiary of SingTel.

STDM will promote TinyTrunk on its digital platforms, including lifestyle portal inSing.com. The startup hopes to capitalize on this opportunity to boost its user base and merchant sign-ups.

TinyTrunk also unveiled a ‘flea market’ feature that enables up to 5 friends to conveniently create an online store on the platform. The online store has a shopping cart that consolidates payments into one bill and splits it up for the store owners. Read more

CuriousCatch, Tinytrunk and ArtKred: Startups that let you sell online with a human touch

July 31, 2012 by  

E-commerce in the Asia-Pacific region is already huge, yet the potential for growth is still massive. According to the Asia Digital Marketing Yearbook 2012, the e-commerce market in Asia’s big four — India, Australia, Japan, and China — is expected to almost double to US$497.9B by 2016.

Yet the region’s overall Internet penetration is only at a low 26.2%, well below the global average of 41%. With so much untapped potential, it’s unsurprising that many new startups have arisen to plug the gap.

If you’re a merchant looking to dip your toes into the future of shopping, LiveJournal, Multiply, and eBay are some of the popular platforms to hop onto. But there are actually many other alternatives to consider. Here, we feature three of the newest e-commerce platforms from Singapore. Read more

Founders flying solo: Jon Yongfook, John Fearon, and Douglas Gan chime in

June 22, 2012 by  

Being a solo founder is no fun. That’s the vibe I got after speaking to three seasoned entrepreneurs in Singapore’s technology scene: Jon Yongfook of Tinytrunk, John Fearon of Dropmyemail, and Douglas Gan of VanityTrove.

But doing it alone isn’t just unpleasant, it hampers your chances of succeeding. According to a Startup Genome report, technology companies with one founder tend to raise less money, experience less user growth, and take longer to scale.

Despite these known facts, many entrepreneurs still take the journey alone, for whatever reasons. That’s actually not always a bad thing. As these entrepreneurs will tell you, there’s never an ideal time to start a business. So why should the lack of a co-pilot stop you from taking off?

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